Sample Ads,
headlines and copywriting tips
Remember, these are SAMPLE ads
and headlines. If everyone uses the same ad, the effectiveness
can drop. Use the tips below
to create your own ads based on these or based on your own experience
and intuition.
On the other hand, there's not the same "burnout"
with banner ads. Use the banners below
wherever you can... on your own website, on other's sites, in
banner exchange programs, etc.
Don't forget that, if you're a Member, and your on autoship,
you get to use "tracking
codes" after your Wholly Water ID#.XXXXThat way you know how effective
your ads are.
Sample classifieds
These are ads that we have run in classified sections of websites,
in E-zines, in opt-in list, etc. Remember, we're always looking
for new, good ads! Also, there are other samples posted at http://wholly-water.com/affiliate/.
In these samples, replace the xxxxx.xx with your Associate ID
# and a 2-digit tracking code so you know how the ad does!
A totally generic ad we've used is:
Would you like to make money online?
You can start earning $20-$200 a day, working less than
30 minutes a day at your computer with our PROVEN
Money Opportunity Income system! No obligation. FREE details.
Limited time offer. Respond now and get The Internet
Income course ABSOLUTELY FREE! A $299 value.
Go to http://www.wholly-water.com/free/?xxxxx.xx
Other ads that have worked:
FREE Affiliate Program develops a passive,
self-perpetuating income stream!!
Enroll in our FREE Wholly Water Affiliate Program and develop a
passive, self-perpetuating income stream through our FREE
international co-op advertising program!
http://www.wholly-water.com/free/?xxxxx.xx
Your FREE Internet Income Course
Get your FREE Internet Income course RIGHT NOW!
Go to www.wholly-water.com/free/?xxxx.xx
At last, a PROVEN system you can use to turn 20
min/day at your computer into $2,000+ a month in
your pocket! Even if you don't have a website or
a product to sell! Get your EXCLUSIVE Six-Figure
Internet Income Course ABSOLUTELY FREE! A $295 value.
Limited time offer. ACT NOW! Go to
www.sixfigureincome.com/free/?xxxx.xx
SPECIAL BONUS - sign up for your FREE course NOW and
get a LIFETIME subscription to the "Six-Figure Income"
online magazine -- let $100,000+ earners teach you
their success techniques. A $149 value. FREE when you
GO TO www.wholly-water.com/free/?xxxx.xx NOW!
EXTRA BONUSES - Go to www.wholly-water.com/free/?xxxx.xx
NOW and you'll also get these FREE bonuses
* The Downline Online 21-day Promotion course -
a day-by-day plan for your online success. A
$299 value!
* FREE tested money-making website. Start earning
money TODAY! Cost THOUSANDS to develop... you can
use it FREE!
* FREE shares in our EXCLUSIVE international ad co-op.
You'll start getting FREE leads that build your
business FOR YOU as soon as you sign up!
Go to www.wholly-water.com/free/?xxx.xxx
and SIGN UP NOW!
STUFF An Extra $200-$500 in Your Pocket Every Month!
Through our FREE wholly-water Affiliate Program you can
earn hundreds of dollars every month on sales of
subscriptions to wholly-water Income Magazine,
advertising in wholly-water, and on dozens of our
exclusive informational products and business-building
services.
We'll provide everything you need:
FREE fully-integrated Affiliate Website
FREE Sample Ads
FREE full-color Internet-ready banners
You also receive:
FREE lifetime subscription to our exclusive
Six-Figure Income Newsletter featuring marketing
tips, secrets, techniques; how-to articles;
latest home business news & stats; special,
unpublished excerpts from our exclusive magazine
interviews; plus other invaluable articles,
insider strategies, and information from the
planet’s highest-earning home business
entrepreneurs. A $149 value!
FREE Internet Income™ Course - $299 value!
ACT NOW and we’ll jump-start your new business by also
including you in our international co-op advertising
program. Absolutely ­ FREE!
Sign up now at:
http://www.sixfigureincome.com/free/?xxxxx.xx
FREE Internet Income Course - $299 value
Get your FREE internet income course from wholly-water
- A $299 value. Yours FREE
if you sign up now! EXTRA BONUS - get
- a $149 value - ABSOLUTELY FREE
if you sign up NOW.
Go to http://www.wholly-water.com/free/?xxxxx.xx NOW!
Is YOUR bussines growing like this?
You can use the PROVEN system that has put over 20,000
distributors in our business in the last 100 days!
All with no phone calls, no faxes, no meetings!
FREE details. Act NOW!
Go to http://www.wholly-water.com/free/?xxxxx.xx NOW!
One of my most successful ads
is the one that's part of my FFA page autoresponder.
Everyone who submits to my FFA page gets this sent to them:
Your commission check
To start getting your commission checks, sign up in our
FREE wholly-water Income program and let it work for you!
Some of our members make $20-$200 every day!
You get the sales system that online marketing
millionaire spent over $10,000 developing...
ABSOLUTELY FREE
* FREE money-making website - $499 value
* FREE wholly-water Income Newsletter - $99 value
* FREE online training - $299 value
* FREE products with BIG commissions
* FREE tested ads and marketing system
Go to
http://wholly-water.com/affiliateopportunity.htm/?xxxxx.xx
to get all the details NOW!
Sincerely,
A shorter version of the same
ad....
Getting your commission check
To start getting your commission checks, sign up at:
http://wholly-water.com/affiliate/register.hmtl/?xxxxx.xx
You'll get all the details in seconds and be able to
start getting paid in HOURS!
Sincerely,
Why do these work so well? My
guess: because the people getting it are probably in an affiliate
program, so they see the subject line and think this is about
money owed to them. Then the copy just asks them to go somewhere
to find out about the money that could be theirs. And the URL
looks more official than the other registration page at wholly-water.com/affiliate/register.html. Sneaky.
Another one that works for a similar reason uses the subject
line:
About your money-making affiliate website
Here are some other good headlines
you can use to point to the affiliate registration, page or the
product pages or the main page (you'll know which is which):
Double your downline in 7 days! FREE report!
FREE home-biz Success magazine!
Turn 25% of your prospects into distributors, GUARANTEED!
Why your MLM business is FAILING! FREE REPORT!
FREE Online income training - $299 value!
The "BIG LIE" about Network Marketing. FREE REPORT!
FREE NEWSLETTER by MLM millionaire
Go Home, Get Rich! Insider secrets to "Money-Opportunity.biz" success
NEW! Make Income NOW Online magazine - FREE subscription
Add your own! See below for help
in doing so.
The bottom line with ads is TEST THEM! Sometimes changing one
word will double (or cut in half) your response rate. Run the
ad, see how it does, make one change and also change the tracking
code. Try it again and see if it does better or worse than the
previous ad.
Banner ads
To use a banner ad, save it to your hard drive, then upload
it to the website where it will be displayed.
To save an banner, either right click on the banner, or hold
down your mouse button on the ad. When you see the menu of choices,
select the choice that says something like "Save Image as..."
Below each banner is the code you would use to display the
banner.
HOW TO COPY AND PASTE
1.Click your cursor at the start of the code you want to copy.
2.Hold down your left mouse button and drag your cursor over all the code you want to copy.
3.Release your left mouse button.
4.Hold down the "Ctrl" key on your keyboard and press the "c" key on your keyboard.
5. Open the document you want to paste the code into.
6. Click your cursor at the point where you want to paste the code.
7. Hold down the "Ctrl" key on your keyboard and press the "v" key on your keyboard.
The code should now be pasted into your document.
Here are banners you may place on any of your other web pages to bring traffic to your Wholly Water ® web site... Be sure to open the
source code and add d.cgi/yourID# after wholly-water.com/
Example:
in the banner code.
This will bring anyone clicking on it to Affiliate JF3 web site. E-mail for help if you need it.
EXAMPLE: A HREF="http://www.wholly-water.com/d.cgi/JF3"
A HREF="http://www.wholly-water.com/d.cgi/YourID" img src="http://www.wholly-water.com/Image/WhollyWaterBan2.gif"
A HREF="http://www.wholly-water.com/d.cgi/YourID" img src="http://www.wholly-water.com/Image/WhollyWaterBan3.gif"
A HREF="http://www.wholly-water.com/d.cgi/YourID" img src="http://www.wholly-water.com/Image/GottaBe.gif"
A HREF="http://www.wholly-water.com/d.cgi/YourID" img src="http://www.wholly-water.com/Image/HomeBusiness.gif"
A HREF="http://www.wholly-water.com/d.cgi/YourID" img src="http://www.wholly-water.com/Image/WhollyWater.gif"
Some Headlines!
EARN A WHOPPING $100 Commission on First & $25 on Second Level!
Anatomy
of an ad -- how to write classified ads that drive
people to your site.
If you want to be a HUGE success in this business, you'll learn
how to write an effective, simple headline. If you want to me
MASSIVE success, you'll learn how to write a good, short, powerful
classified ad.
There are two parts to a classified ad, the headline or subject
(if it's an email), and the body copy. This is just a teaser to
get you thinking about creating your own ads.
When a prospect reads a good headline, she thinks, "That's
something I need, something I want, something that solves a problem
I have!" What makes them think that? Welcome to the art of
copywriting. You want some ideas? What are the headlines that
you respond to? Why? Copy those headlines (not word-for
word!)
Offering something free is good, something new, something with
insider secrets of how to do something. A good quote can work.
Offer a benefit to the reader. Instead of more money, how about
the thing they want to do with the money: "take your dream
vacation" Use the words "you" and "your."
Give away samples.
In the body copy, make it simple. Again, give people benefits
they want -- time to spend with their family, a business they
can be proud of, or do in minutes a day, respect from their friends
and family, to provide for their children or parents, to wake
up when they want to, etc.
Your ads need a "call to action" -- "click here
now," "fill out this form," "send an email
to me."
Include urgency and a fear of loss. "Act NOW, supplies
are limited." "Offer ends in 3 days, CALL NOW!"
"First come, first served, everyone who signs up after you
earns you money -- SIGN UP FAST."
Include guarantees and ease their mind. "No risk. No obligation.
Nobody will call you."